The ICCO World PR Report 2020 provides a mixed picture of the global PR industry. It reveals an industry where 61% of PR firms are …
Category: Reputation Management
Is PR dead, the future of PR, who should PR report to and PR’s relationship to marketing have been debated for longer than I’ve been …
The Secret Language of Logos is a short video that helps you to understand brand logos. What is the difference between brand and reputation is …
These are 10 actionable PR tips to help you achieve your public relations and communication objectives in 2020. 1. Review your PR and communication strategy …
This is the text of a speech on the future of public relations that I delivered at Southampton Solent University (my alma mater) on Wednesday …
A couple of recent blog posts by people who I admire and respect have made me think about my own career. First Paul Sutton wrote …
Is PR just communications? That’s the claim I’ve read in two blog posts this week. Is it really? PR is public relations. The clue’s in …
For too many companies sorry is the hardest word when facing a crisis. Too many have the mistaken fear that apologising means accepting all liability. …
It was more than 10 years ago when I first debated the question who owns social media. Last week I spoke on the same topic …
The combined values of corporate reputations in the FTSE350 is worth nearly £1 trillion to the UK economy. The 2017 UK Reputation Dividend Report claims …
