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access_timeAugust 28, 2026
Latest:
  • Corporate affairs leaders say 2026 is the year of AI, but three quarters don’t even have a strategy
  • CIPR publishes new guidance on AI and digital ethics for internal communications
  • Reputation, Risk and Resilience report says communicators need more agency, not more angst
  • Corporate comms failing at AI adoption
  • The Guardian’s generative AI and journalism policy
  • Gartner predicts PR budgets will increase 2x by 2027
  • Why don’t corporate communications and PR professionals understand ‘academic’?
  • Will 2026 be the year of corporate storytelling?
  • Microsoft CCO Frank X. Shaw on using AI for corporate comms and crises
  • Is GEO essential for PR or is it all snake oil?

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Stuart Bruce on the future of public relations, communications, corporate affairs, reputation, crisis communications and measurement and evaluation.

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Business, CIPR, corporate communications, Crisis Communications, Government, Marketing, Public Affairs, public relations, Reputation Management, SEO, social media

Top 10 reasons it pays to blog for business

Posted onFebruary 17, 2014August 30, 2019

This blog post sets out some of the main benefits of blogging for business, public relations, public affairs and corporate communications. It doesn’t just apply …

Content, corporate communications, public relations, Technology

Flipboard for Windows 8 review

Posted onNovember 15, 2013August 30, 2019

Flipboard for Windows 8 is finally in the Windows store. And it was worth the wait. I’ve one criticism (and it’s a big one), but …

Technology

Windows Surface RT rocks

Posted onSeptember 17, 2013August 30, 2019

If you believe the übergeeks I’ve bought a pup. The worst damned tablet ever. But there again if you believe the übergeeks an iPad with …

Content, corporate communications, Public Affairs, public relations, social media, Social Networks

How PR can use Flipboard to create magazines

Posted onMay 14, 2013August 30, 2019

Flipboard is one of the new generation of news readers that provide a slick app to let you subscribe to news and topics on media …

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About the PR Futurist blog

This is the personal blog of Stuart Bruce. I started my PR blog in 2003, so it was one of the first PR blogs in the world. I have maintained it personally while running and working for a variety of different businesses. Its primary purpose is not commercial but to promote new thinking and ideas in the field of public relations and communications.

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