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access_timeAugust 28, 2026
Latest:
  • Corporate affairs leaders say 2026 is the year of AI, but three quarters don’t even have a strategy
  • CIPR publishes new guidance on AI and digital ethics for internal communications
  • Reputation, Risk and Resilience report says communicators need more agency, not more angst
  • Corporate comms failing at AI adoption
  • The Guardian’s generative AI and journalism policy
  • Gartner predicts PR budgets will increase 2x by 2027
  • Why don’t corporate communications and PR professionals understand ‘academic’?
  • Will 2026 be the year of corporate storytelling?
  • Microsoft CCO Frank X. Shaw on using AI for corporate comms and crises
  • Is GEO essential for PR or is it all snake oil?

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Stuart Bruce on the future of public relations, communications, corporate affairs, reputation, crisis communications and measurement and evaluation.

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Tag: Corporate communication

CIPR, corporate communications, Public Affairs, public relations, social media

CIPR president election for 2014

Posted onMay 8, 2013August 30, 2019

The election for the 2014 president of the Chartered Institute of Public Relations (CIPR) has sparked several fascinating debates on both public relations and the …

CIPR, Conference Speaking, corporate communications, public relations, Reputation Management, Self Promotion, social media, Training

Corporate communications and PR conference speaking summer 2013

Posted onMarch 29, 2013August 30, 2019

I’ve got a few new corporate communications, PR and social media speaking engagements coming up over the next few months. I’ll also shortly be announcing …

corporate communications, public relations, social media, Training

Digital communications top PR skills gap

Posted onFebruary 28, 2013August 30, 2019

New research shows that digital communications is the top skills gap amongst PR professionals. The research was conducted by PR Academy amongst its past and …

corporate communications, PRCA, public relations, Self Promotion, social media

World Communications Forum and C4F Awards in Davos

Posted onFebruary 6, 2013August 30, 2019

The Communications on Top World Communication Forum 2013 and (C4F) Communication for Future Awards in Davos take place this week. There is great line-up of …

corporate communications, public relations

Top in-house PRs on Holmes Report Influencer 100 list

Posted onDecember 17, 2012August 30, 2019

The Holmes Report has just published the latest edition of The Influence 100 list of the world’s most important in-house communicators which I blogged about …

corporate communications, public relations, Public Sector, Reputation Management

NeverSeconds shows why PR needs to be respected

Posted onJune 15, 2012August 30, 2019

Lots of buzz about #neverseconds and almost universal ridicule of Argyll and Bute Council’s statement (see Update Three below as the council has now unethically tried …

corporate communications, public relations, Reputation Management, Research, social media

Corporate communications heads split on social media

Posted onMay 28, 2012August 30, 2019

Corporate communications heads agree (82%) that discussions in social media and social networks can impact on a company’s overall reputation and licence to operate, but …

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About the PR Futurist blog

This is the personal blog of Stuart Bruce. I started my PR blog in 2003, so it was one of the first PR blogs in the world. I have maintained it personally while running and working for a variety of different businesses. Its primary purpose is not commercial but to promote new thinking and ideas in the field of public relations and communications.

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