My first brush with crisis communications was in my first public relations job. One of our clients was a manufacturer of garden shredders and BBC …
Category: Review
Planning and Managing Public Relations Campaigns has been one of my ‘go-to’ books ever since the first edition was published in 1996. It is now …
I like gadgets. I like getting new mobiles and laptops, but have never understood Apple mania. How can anyone possibly fall in love with a …
Enchantment is the latest book by Guy Kawasaki, the former chief evangelist at Apple. He is also the founder of Alltop.com (an online magazine rack …
